A fresh new look for The Business Allotment

We have been working with The Business Allotment since 2011 when we designed and built their first website.  The new bespoke website that we have design and created for Jodie takes the company a leap forwards.  With far more information available to the visitor as well as a whole host of great freebies to help with growing your business the site is already helping greatly increase Lead Generation.

Expertise used for this web project.

  • Content Managed
  • Illustration
  • Lead Generation
  • Responsive
  • Search Engine Optimised (SEO)

Generating leads and building brand awareness

Lead Generation is the key to any non-ecommerce marketing website.  The Business Allotment’s new site achieves this through two methods.  Firstly we incorporated a simple sign-up for the client’s monthly newsletter and whilst this is not a wildly exciting feature it does help to generate good quality leads.   Secondly, and more importantly, we built into the website free ‘tasters’ of the services offered by The Business Allotment to help grow clients’ businesses.

These ‘tasters’ are available in the form of free-to-download PDFs require the user to sign-up, once, to gain access to the downloadable file.  In doing so our client gains top-quality leads from companies seriously looking for the services offered by The Business Allotment.  Free stuff for the visitor and great leads for our client, a true Win-Win!

And what did the client think?

INDIGO Concept worked with me to totally redesign my website. As always, they listened to what I wanted to achieve and then came up with the best, most cost effective way to execute it, to ensure that the website really delivered for my business. The website looks great, really fresh and modern, and is the best ‘shop front’ for my business I could have hoped for. I would recommend Will and the team at INDIGO in an instant, they work really hard to get the best results and always go out of their way to make sure everything is as good as it possibly could be. And a real pleasure to deal with.

− Jodie Newman, The Business Allotment

Just as great on your smartphone too!

Great Responsive Website Design is something we pride ourselves on and the new website for The Business Allotment is no exception.  We want your website to perform perfectly for your business whatever device, be it a smartphone, tablet, laptop or desktop.

The new 2014 website for The Business Allotment intelligently alters its layout to suit the device that it is being viewed with.  Content is easy to ready on small screens without the need to pinch and zoom all over the place.  Slide-in menus provide easy to use app-style navigation and simple thumb-swiping actions enable the visitor to easily examine all areas of a page.

Take me to the finished project

Like What You See? Get in touch to chat about your project Contact Indigo