Creating a pub website that feels as welcoming and distinctive as the pub itself
The Crown is a much-loved village pub in Arford, Hampshire, but its existing website no longer reflected the character of the pub or the role it plays in the local community. INDIGO designed and built a completely new bespoke pub website that feels warm, established and unmistakably local, while making it far easier for visitors to discover what's on, explore the food and drink offering and book a table.
The new website combines characterful design with the practical requirements of a busy pub. Events can be promoted prominently, menus and food availability are easy to update, opening and kitchen hours are clearly communicated, and booking enquiries are integrated throughout the visitor journey. We also carefully structured the content around The Crown, Arford and its Hampshire location to give the pub a stronger foundation for local search visibility.
INDIGO has created a website that really feels like The Crown. It's warm, welcoming and full of character, while making it much easier for people to see what's happening, find the information they need and get in touch with us.
<a href="https://thecrownarford.com/" class="button button__outline button__large" target="_blank" rel="noopener noreferrer">Visit the website</a>